Privacy policy.
1. Introduction
PAO Endurance LLC (“KUAI,” “we,” “us,” “our”) operates the website kuai.energy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our Site or make a purchase. By using the Site, you consent to the practices described in this policy.
2. Information We Collect
Information You Provide Directly
Name, email address, phone number (when placing an order or signing up for our newsletter)
Shipping and billing address
Payment information (processed securely by Stripe — we do not store full card numbers)
Order history and product preferences
Communications you send us (emails, form submissions, customer support inquiries)
Social media handles (when applying to ambassador or run club partnership programs)
Information Collected Automatically
Device information (browser type, operating system, device type)
IP address and approximate geographic location
Pages visited, time spent on pages, referring URLs, and click behavior
Cookies and similar tracking technologies (see Section 6)
Information From Third Parties
Analytics data from Google Analytics
Email engagement data from Klaviyo (opens, clicks)
Payment confirmation data from Stripe
3. How We Use Your Information
We use the information we collect to:
Process and fulfill your orders, including shipping and payment
Send order confirmations, shipping updates, and customer service communications
Send marketing emails, product announcements, and promotional offers (only if you’ve opted in)
Improve our Site, products, and customer experience
Analyze Site traffic and usage patterns
Prevent fraud, enforce our Terms of Service, and comply with legal obligations
Administer ambassador and run club partnership programs
4. How We Share Your Information
We do not sell, rent, or trade your personal information to third parties. We may share your information with:
Service providers who assist in operating our business (Stripe for payments, Klaviyo for email, Squarespace for hosting, shipping carriers for delivery) — these providers are contractually required to use your data only to perform services on our behalf
Law enforcement or government agencies if required by law, legal process, or to protect our rights, property, or safety
A successor entity in the event of a merger, acquisition, or sale of all or part of our business
We do not share your information with third parties for their own marketing purposes.
5. Data Retention
We retain your personal information for as long as necessary to fulfill the purposes described in this policy, including to satisfy legal, accounting, or reporting requirements. Order records are retained for a minimum of 5 years for tax and legal compliance. You may request deletion of your account data at any time by emailing us (see Section 10).
6. Cookies and Tracking Technologies
We use cookies and similar technologies to enhance your browsing experience, analyze Site traffic, and support marketing efforts. These include:
Essential cookies: Required for Site functionality (cart, checkout, login)
Analytics cookies: Help us understand how visitors use the Site (Google Analytics)
Marketing cookies: Used to deliver relevant advertising and measure campaign performance (Klaviyo, Meta Pixel if applicable)
You can manage cookie preferences through your browser settings. Disabling certain cookies may affect Site functionality.
Attorney review note: If you add Meta Pixel, TikTok Pixel, or other advertising trackers, update this section to list them specifically. California and EU regulations may require additional disclosures.
7. Your Rights
All Users
Opt out of marketing emails at any time using the unsubscribe link in any email
Request access to the personal information we hold about you
Request correction or deletion of your personal information
Request that we restrict processing of your personal information
California Residents (CCPA/CPRA)
If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA):
Right to know: You may request the categories and specific pieces of personal information we have collected about you
Right to delete: You may request deletion of personal information we have collected
Right to opt out of sale: We do not sell your personal information. If this changes, we will provide an opt-out mechanism
Right to non-discrimination: We will not discriminate against you for exercising your privacy rights
To exercise any of these rights, email us at hello@kuai.energy with the subject line “Privacy Request.” We will respond within 45 days as required by law.
Attorney review note: Since PAO Endurance LLC is a California entity, CCPA/CPRA compliance is important even as a small business. If you begin selling to EU customers, you’ll also need GDPR disclosures — add those before international shipping.
8. Data Security
We implement reasonable administrative, technical, and physical safeguards to protect your personal information. All transactions are processed over SSL/TLS encryption. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.
9. Children’s Privacy
The Site is not directed to children under 13 years of age, and we do not knowingly collect personal information from children under 13. If we become aware that we have collected information from a child under 13, we will take steps to delete it promptly.
10. Changes to This Policy
We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated “Last updated” date. We encourage you to review this policy periodically. Your continued use of the Site after changes are posted constitutes acceptance of the revised policy.
11. Contact Information
If you have questions about this Privacy Policy or wish to exercise your privacy rights, contact us at:
Email: hello@kuai.energy
Subject line: Privacy Request
Entity: PAO Endurance LLC
Website: kuai.energy